The social media platform launched their Instagram Awards in Korea to celebrate K-Pop’s status as “one of the most buzzed about music genres” and that 2018 “was the year in which K-pop truly went mainstream worldwide.”
BLACKPINK‘s Jennie was awarded Most Engaged Account, calculated based on likes, comments, and post views.
YG princesses BLACKPINK also won Most Followed Girl Group!
BTS, of course, won Most Followed Boy Group along with Most Liked Photo of 2018. The photo in question was the one taken at the 2018 Billboard Music Awards.
ARMY was crowned Instagram’s top fandom, with the hashtag #BTSARMY appearing more than any other rivals.
Actress Kim So Hyun was chosen as Emerging Celebrity of 2018 with the fastest growing number of followers plus use of photo sharing, live streaming, stories, and IGTV.
Finally, Instagram ranked the Top 10 accounts of the year as well.
10. Nam Joo Hyuk
9. Jennie of BLACKPINK
8. Lisa of BLACKPINK
7. GOT7’s Jackson
6. Girls’ Generation’s Taeyeon
5. EXO’s Baekhyun
4. Actor Lee Jong Suk
3. EXO’s Sehun
2. EXO’s Chanyeol
1. BIGBANG’s G-Dragon