On a famous Korean online community called Instiz, netizens compiled types of faces that are preferred by “The Big 3” entertainment companies.
SM – They prefer males with very defined features. (Some jokingly refer to it as horse face or Sooman’s horse farm, but since some fans may not appreciate this term it will be referred to as the Kangta face)
YG – The most distinct feature in the “YG” type of face is the beauty mark. (YG doesn’t seem to have a specific type of face that they go for but many of their most iconic idols seem to have beauty marks on their faces so I’ve grouped them)
JYP – No double eyelids and adorable eye smiles.