Although some fans find product placement in dramas annoying, there’s no doubt that it’s been quite effective.
For example, Korean chicken and beer was eaten so frequently in hit drama You Who Came from the Stars that it became almost synonymous with the drama. And recently, netizens discussed the different product placements in hit drama Descendants of the Sun and argued for which product placement was most memorable. After much discussion, however, netizens couldn’t seem to come to a consensus, with many different products coming to mind.
Koreaboo has collected reactions from Netizens who commented on the original article from our Korean source. The below comments are the most popular comments at the time of this article being published.
[+ 726, – 27] Subway sandwiches are always best for hangover!
[+ 556, – 21] Ginseng!!
[+ 440, – 21] PPL!
Source: TV Report