With her contract with LOEN Entertainment approaching its expiration, solo singer IU renewed her contract with the company.
The singer and songwriter, who has been part of LOEN Entertainment for the past seven years, remained loyal to her company by renewing her exclusive contract for three more years, and even declined receiving a deposit.
During her years as an artist under the label, IU has gone from an unknown solo singer into one of the most popular solo artists in all of South Korea, recording mega hits such as “Good Day,” “You and I,” and “Friday.” The singer’s newest digital single “Heart,” also performed very admirably, topping real-time charts and achieving an all-kill despite lack of promotion.
In addition to releasing hit songs and winning multiple awards, IU has also ventured into acting and is currently starring alongside Kim Soo Hyun, Gong Hyo Jin, and Cha Tae Hyun in KBS2 drama Producer. The singer is also reported to be making a comeback soon.